Evan Clarke grew up loving pool. The emerald green felt, the smack of balls knocking into each, the beauty of watching a difficult cut shot go exactly where it should, even the smell of pool halls, smoke, chalk, a touch of sweat, something about all of it captivates has always fascinated him. So the natural extension of his love for the game was to make a career out of it. So he decided to address what he felt was an area that was lacking in quality, cue construction. He founded Schon Custom Cues in 1981 in order to create high quality, handcrafted cues. His vision was of a line of cues that instead of being one more factor for a player to deal with, would instead only help the player reach his full playing potential.

Schon moved to their current location on Burnham Street in Milwaukee, Wisconsin, in 1986 and so have been their for over twenty years now. And despite numerous opportunities to expand and "sell out" they have retained their commitment to quality and to creating high performance cues and so remain a small operation. The company consists of only five people as this allows personal attention to be paid to every cue. And each of those five people is a master cuemaker devoted only to making cues full time. This means that the company can go up to two weeks, and sometimes even longer, without finishing a single cue because such close attention is paid to every step of the process. From the time they get the blank until they put the in the last inlay paint on the five layers of high gloss urethane finish, the five craftsmen are constantly examining each cue for any defects, or for any signs that would indicate that the cue will be anything less than perfect. Evan Clarke, founder and owner, is still in the workshop every day. He personally designs every cue, hence the almost thirty years of consistently top quality designs from Schon. And he also personally finishes and tests every cue before it is shipped off, ensuring that every cue that leaves the workshop lives up to Schon's quality standards.

Schon cues are not production cues, the name given cues that are mass produced in overseas factories and shipped off by the thousands. Schon Cues are high quality cues made with the finest materials and handcrafted by master craftsmen in the United States of America.